Internal & External Communications, Digital Workplace Switzerland

Experience exchange on corporate communications, internal communication and digital workplace.

Topics include

• Insight into communication at Bystronic and their corporate comms strategy, by Nathalie Zulauf
• Insights into the Bystronic intranet
• HR-Comms: Positioning as a great place to work – finding talent through communication. Christopher Ruehl, Syngenta
• Best-practice examples for successful digital communications
• Strategies to improve internal and external communications
• Generative AI
  • How LLMs (large language models) really work and why they sometimes give good sounding but still wrong results.
  • Midjourney and Adobe Firefly for image production – try it out, we will have test accounts at the meeting so everyone can try
• Strengthening employee involvement and feedback mechanisms
• Adapting to hybrid work environments and mobile working
• Measuring success and analyzing comms initiatives
• As always: plenty of time for open discussions

Based on the registration of English-speaking participants and colleagues from Geneva, the meeting may be in English. For collaborative activities and open conversations, we will ensure the availability of German breakout groups as well!