Aletta van Asperen

Social Intranet, Digital Workplace, Internal Comms, Employee Experience Benelux

Join a knowledge-sharing meeting tailored for communication managers of the Benelux region.

• ING's Copilot Approach by Jerzy Bloemberg, IT Chapter Lead Global Workplace Services at ING
  • Copilot introduction & building AI literacy at ING.
    An introduction to the GenAI initiatives at ING and learnings from the first proof of value.
• Making your digital a winner: How to create and execute a winning strategy by Erik Hartman
  • Many digital workplaces and other digital initiatives fail, mainly because of the lack of a proper strategy. This results in employees ‘fatigue’ with digital initiatives and zero progress in the organisation’s digital maturity.
    In this presentation you will learn how to define and execute your digital strategy for a digital workplace based on an existing best practice. You will get the method to define, share, execute, measure, and improve a digital strategy.
• Pros and cons of multiple channel approach on improving engagement by Bahar Gok, Internal Communication Channel Manager at Atradius
  • Discover and discuss how to build a smart multi-channel internal communication strategy that connects channels without overwhelming employees, and how AI tools like Copilot can support this cultural shift.
• Generative AI & Agents for internal comms purposes
• Digital transformation workshop
• Bring your challenges along to discuss them with the group!