Digital Leadership Forum · Digital Comms · Corporate Culture · Boutique Conference

16 + 17 September · Vienna · hybrid conference · 11th Edition

Digital Leadership Forum 2024

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Digital Communications, Corporate Culture & Digital Transformation in the era of the rise of AI

Join us for a boutique conference in Vienna and online.

Two days full of inspiring workshops, talks, discussions and side events on digital transformation, the use of AI, digital communications,  future of hybrid work, digital equality, social media, corporate culture and leadership. The conference will be held in the Haus der Ingenieure, a traditional city palace, in the center of Vienna. Most sessions can also be attended online.

Digital Leadership Forum · 16 + 17 September 2024

Speakers

Alejandro Varsky, FIFPRO
Alejandro Varsky
FIFPRO (Netherlands)

Director of Communications

Antonia Titze, DER STANDARD
Antonia Titze
DER STANDARD (Austria)

Social Media Managerin

Antonina Shelepova, Schneider Electriс
Antonina Shelepova
Schneider Electriс (Hungary)

Global Communications manager Global Supply Chain, Europe

She can relate to the following quote "Communication is a skill that you can learn. It’s like riding a bicycle or typing. If you’re willing to work at it, you can rapidly improve the quality of every part of your life.” (Brian Tracy)

Arif Mohd, ASN
Arif Mohd
ASN (France)

Head of Enterprise Architecture & Data Governance

Bipasha Bhattacharya, CNN International
Bipasha Bhattacharya
CNN International (Germany)

Director Corporate Communications, Asia Pacific and Germany

This quote from Maya Angelou resonates with her “People will forget what you said, people will forget what you did, but people will never forget how you made them feel.”

Darren Hill, Petrofac
Darren Hill
Petrofac (UK)

Digital Communications and Marketing Manager

Steven Bartlett´s quote resonates with him “Stories are the single most powerful weapon any leader can arm themselves with – they are the currency of humanity. Those who tell captivating, inspiring, emotional stories rule the world.”

Erik Hartman, Advatera
Erik Hartman
Advatera (Netherlands)

Moderator

Expert in enterprise information management and business process optimization

Felicity Sibindi, VSO
Felicity Sibindi
VSO (Netherlands)

Senior Programme Manager

"Leadership: Building inclusive and diverse communities."

Felicity is an expert in positive transformation of communities. The following quote resonates with her “We are greater than, and greater for, the sum of us.” – Heather McGhee

Janine Kretschmer, Dentsply Sirona
Janine Kretschmer
Dentsply Sirona (Austria)

Junior Digital Corporate Communications Manager

Jiří Pešina, Roche
Jiří Pešina
Roche (Czech Republic)

Communication Director

Connecting medicine with the media world has been Jiri´s mission and joy for 25 years. He still enjoys exploring new strategies, technologies and ways to communicate information.

Julie Bertolus, Advatera
Julie Bertolus
Advatera (Switzerland)

Moderator

Versatile business strategy executive with multiple years of international experience in a range of industries from financial services to tourism.

Laura Bieler, Beiersdorf
Laura Bieler
Beiersdorf (Germany)

Digital Corporate Communications & External Media Manager

For Laura, companies that want their employees to speak positively and authentically about their employer on social media need to do more than just insist on it and wait. Nothing works without a mindset shift and a basic understanding of the importance of personal branding on channels like LinkedIn – this requires corporate support, education and role models.

Marie Gonzalez, Advatera
Marie Gonzalez
Advatera (Austria)

Moderator

From the organisation to the speaker inputs and get together times, the conference is a very rich learning space. The following quote catches her attention: “Live as if you were to die tomorrow. Learn as if you were to live forever.” - Mahatma Gandhi

Mark Battcock, Imerys
Mark Battcock
Imerys (France)

Digital Communication Director

As a team player and a big fan of transparency & collaboration, a quote that resonates with him is the classic proverb: "To go fast, you go alone. To go far, you go together."

Michelle Okwudiafor, TotalEnergies
Michelle Okwudiafor
TotalEnergies (UK)

Communications and Engagement Lead

A quote she really relates to: “People want to know they matter and they want to be treated as people. That’s the new talent contract.” — Pamela Stroko

Neringa Klimaite, Girteka Group
Neringa Klimaite
Girteka Group (Lithuania)

Communications Specialist

Paul Bennun, DAZN
Paul Bennun
DAZN (UK)

VP Internal Communications and Involvement

Paul's passion is improving engagement and enablement across the business through a blend of global and local initiatives.

Peter Nissen, Ramboll Group
Peter Nissen
Ramboll Group (Denmark)

Digital & Web Manager

Vincent Van Gogh´s quote "Great things are done by a series of small things brought together." such as the one from Mother Teresa "None of us, including me, ever do great things. But we can all do small things, with great love, and together we can do something wonderful." are being significant for Peter.

Serena Borghero, Steelcase
Serena Borghero
Steelcase (Netherlands)

Diversity, Equity & Inclusion (DEI) Director - Global - People Engagement

Serena can relate to the quote that Gandhi said “Be the change you wish to see in the world”.

Stefan Stojadinovic, Sompo
Stefan Stojadinovic
Sompo (UK)

Head of Global Digital Experience

This quote from Günther Steiner (an F1 Legend) “The most important thing is that you give something a go. And if it doesn’t work, change it back again. Never be afraid to go back to something if you have to”.

Trixie Ann Garcia, refurbed
Trixie Ann Garcia
refurbed (Austria)

Team Lead Social Media & Affiliate Performance Marketing

Viviana Cordero, Oikocredit
Viviana Cordero
Oikocredit (Netherlands)

Communications Business Partner for Outflow

Simon Sinek´s quote "Effective communication starts with listening" resonates with her.

Volker Grünauer, Advatera
Volker Grünauer
Advatera (Austria)

Moderator

Moderator of the Advatera community of practice

Yann Jeschke, NETZSCH Group
Yann Jeschke
NETZSCH Group (Germany)

Director Group Corporate Brand & Communications

To him, “Communication is the key to EVERYTHING”

Agenda

Track A
Digital Leadership and Business Transformation
Track B
Digital External Communications & Marketing
Track C
Digital Internal Communications, Digital Workplace & Hybrid Work
Room A
Monday, Sep 16
12:00 pm – 1:00 pm CEST

Registration and Welcome

Marie Gonzalez, Advatera
Room A
Monday, Sep 16
1:00 pm – 1:05 pm CEST

Welcome by Volker Grünauer, conference chair

Volker Grünauer, Advatera
Room A
Monday, Sep 16
1:05 pm – 4:00 pm CEST

Workshop: A Leadership Journey

Felicity Sibindi, VSO
Room B
Monday, Sep 16
1:05 pm – 12:00 am CEST

Workshop: Navigating the AI Revolution

GenAI strategy for communications and marketing managers.

Wolfgang Schöffel, Konica Minolta
Room C
Monday, Sep 16
1:05 pm – 4:00 pm CEST

Workshop: Digital Divide in the Workplace: The Hidden Costs of a Disconnected Workforce

Yann Jeschke, NETZSCH Group
Room A
Monday, Sep 16
4:00 pm – 6:00 pm CEST

Guided Tour - Viennese Flair

Room A
Monday, Sep 16
6:00 pm – 10:00 pm CEST

Dinner with a view

Enjoy the evening with a stunning view over Vienna at the Justiz Cafe located on the rooftop of the landmark Justizpalast.

Justizpalast Wien
Room A
Tuesday, Sep 17
8:45 am – 9:00 am CEST

Good Morning & Check-In

Marie Gonzalez, Advatera
Room A
Tuesday, Sep 17
8:45 am – 9:30 am CEST

Moderated Roundtable Discussion

Michelle Okwudiafor, TotalEnergies
Neringa Klimaite, Girteka Group
Room A
Tuesday, Sep 17
9:30 am – 9:45 am CEST

Digital Leadership – thoughts by conference chair Volker Grünauer

Volker Grünauer, Advatera
Room A
Tuesday, Sep 17
9:45 am – 10:30 am CEST

Keynote

Julie Bertolus, Advatera
Room A
Tuesday, Sep 17
10:30 am – 11:00 am CEST

Break & Networking

Room A
Tuesday, Sep 17
11:00 am – 11:30 am CEST

How FIFPRO has reduced its digital footprint

Alejandro Varsky, FIFPRO
Room B
Tuesday, Sep 17
11:00 am – 11:30 am CEST

The Art of Using Human Stories and Video Storytelling Techniques

Darren Hill, Petrofac
Stefan Stojadinovic, Sompo
Room C
Tuesday, Sep 17
11:00 am – 11:30 am CEST

The Golden Rules for Engaging Blue-Collar Employees

Antonina Shelepova, Schneider Electriс
Room A
Tuesday, Sep 17
11:30 am – 12:00 pm CEST

AI strategy for companies.

Arif Mohd, ASN
Room B
Tuesday, Sep 17
11:30 am – 12:00 pm CEST

How Beiersdorf uses Employee Advocacy to Strengthen Employer Brand Reputation and Enhance Corporate Awareness

Laura Bieler, Beiersdorf
Room C
Tuesday, Sep 17
11:30 am – 12:00 pm CEST

Intranet Demo

Mark will give us exclusive insights into his organization´s intranet (LumApps).

Mark Battcock, Imerys
Room A
Tuesday, Sep 17
12:00 pm – 1:00 pm CEST

Lunch & Learn

Room A
Tuesday, Sep 17
1:00 pm – 1:05 pm CEST

Afternoon opening thoughts by Volker Grünauer

Volker Grünauer, Advatera
Room A
Tuesday, Sep 17
1:05 pm – 1:50 pm CEST

Keynote

Room A
Tuesday, Sep 17
2:00 pm – 2:30 pm CEST

Monolith to Headless CMS: A Web Transformation Journey

Peter Nissen, Ramboll Group
Room B
Tuesday, Sep 17
2:00 pm – 2:30 pm CEST

My Medicine TV: a Collaboration with National TV

"Moje medicína TV" (My Medicine TV) is a series of studio interviews prepared by Roche in collaboration with the national television station A11. Each week, they delve into various healthcare topics, offering 20-minute interviews with experts in the field.

Jiří Pešina, Roche
Room C
Tuesday, Sep 17
2:00 pm – 2:30 pm CEST

Leadership in Action: Building a Culture of Trust through Transparent Communication

How leaders can cultivate a culture of trust and collaboration through clear and transparent communication. We'll delve into leadership communication strategies that empower teams, foster engagement, and break down silos by creating open lines of dialogue.

Viktorija Pirstele, Girteka
Room A
Tuesday, Sep 17
2:30 pm – 3:00 pm CEST

Break & Networking

Room A
Tuesday, Sep 17
3:00 pm – 3:30 pm CEST

AI Strategy for organisations

Arif Mohd, ASN
Room B
Tuesday, Sep 17
3:00 pm – 3:30 pm CEST

Navigating far-right Extremism: Community Management Strategies at DER STANDARD and why a newspaper should be on TikTok

Why DER STANDARD, as a newspaper, is active on platforms such as TikTok and Instagram, and how we manage our community there. I will also give examples of radical, insulting, and sometimes coded comments under our videos, and explain our strategies for appropriately addressing them.

Antonia Titze, DER STANDARD
Room C
Tuesday, Sep 17
3:00 pm – 3:30 pm CEST

Purpose-driven Storytelling – Sharing key learnings and insights for impactful communication

Serena Borghero, Steelcase
Room B
Tuesday, Sep 17
3:30 pm – 4:00 pm CEST

Overcoming Communication Barriers: Strategies for navigating cultural, language, and generational differences in communication

Viviana Cordero, Oikocredit
Room C
Tuesday, Sep 17
3:40 pm – 4:00 pm CEST

Driving Strategic Employee Engagement in a Digital Workspace

This theme explores the significance of strategic measures in boosting employee engagement within a digital work environment. How can we leverage digital communication channels such as Intranet, Social Media/Viva Engage, Podcasts, and Videos to inform, motivate, and reward employees. From organizing employee awards, a Guiness World Record to integrating innovative technologies, we will explore how to foster a positive and productive work culture in an increasingly digital world.

Janine Kretschmer, Dentsply Sirona
Room A
Tuesday, Sep 17
4:00 pm – 4:30 pm CEST

Townhall - Summarizing the Conference

Erik Hartman, Advatera
Room A
Tuesday, Sep 17
4:30 pm – 7:00 pm CEST

Get-together, Networking, Wine and Good Food

Agenda and locations subject to changes

Join us...

Register below for the Digital Leadership Forum on September 16-17, 2024. The conference is held at House of Engineers, a prestigious Viennese city palace.

Included in the ticket are both days of workshops and sessions as well as the guided tour of Nationalbibliothek and dinner on Monday evening, catering for both days and the get-together after the conference on Tuesday.

Address of conference venue:

Haus der Ingenieure (House of engineers)

Eschenbachgasse 9
1010 Vienna

Advatera

Advatera stands for the regular exchange of experiences between digital, communication and marketing managers. Challenges you have faced in digital, web or intranet projects have almost certainly been experienced by others. The sharing of experiences can help your organization reduce its costs and sharpen its focus on essential success factors.