English speaking
Victorinox, Ibach-Schwyz,
Switzerland
Knowledge sharing for ambitious Social Media Managers.
- Insights into Social Media and Digital Marketing projects at Victorinox
- Factory tour at Victorinox
- Increasing the conversation rate through a targeted conversational customer experience (CX) methodology, Marietta Avakova
- The talk will unveil how a way value identification can be handled and how this activity can increase number of users on a digital application or a platform through a real example of a mobile app.
- Knowledge sharing on up-to-date developments in generative AI, including relevant tools for digital marketing
- Lots of time for open discussions around current challenges
- As always: completely ad-free, no agencies, no consultants
