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Peter ErniHarness the power of AI for modern Content Marketing with Reception Marketing strategies to activate your target audience when and where they are most receptive to your marketing messages.
Peter Erni is an entrepreneur and expert in strategic content and social media marketing. He teaches at HWZ, ZHAW, BFH, and HSLU and has published a case study on Reception Marketing in Essentials of Modern Marketing by Philip Kotler´s latest book. It shows how you can cut media costs by a factor of 10 and reduce the cost of internal and agency resources by a factor of five, while generating more business impact.
Join us for an open, practical exchange and take away ideas for your own work. Advatera members are, of course, invited at no extra charge. Guests are welcome to join once free of charge and get a first impression of the Advatera community. Please sign up and we will confirm your participation.
Our meetings are sales-free, no registrations from agencies, consultants, sales people or vendors, please.