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Advatera knowledge sharing groups

Meet colleagues from other organizations and discuss your current challenges face-to-face. Of course, all meetings are confidential: agencies, consultants and vendors are not allowed to take part. This setting allows for a down-to-earth knowledge-sharing environment.

You access a network of digital managers from national and international organizations. A broad variety of organizations is participating such as: ABB, Airbus, Caritas, L’Oréal, Swarovski, Swiss Post, Swisscom, 

All meetings are professionally moderated by Advatera. The meetings are not sponsored by the industry. They are completely advertisement free and neutral. This environment makes open and honest knowledge-sharing possible.

  • There are at least three on-site meetings per expert group per year.
  • And we have on a regular basis online sessions where all members throughout the whole Advatera community are invited. This enables a multinational dialogue on the topics.
  • In addition there are recorded online sessions for members. New recorded sessions are added on a regular basis.
  • In addition, one specific benchmarking call for your organization is included. You specify your current challenge and we set up a call with organizations from the network that are facing the same challenge or have just solved it.
  • As member you have also access to the virtual edition of the Digital Leadership Forum.

Due to the regularity of the meetings, we can address long-term projects, for example, the development of a toolbox for informal benchmarking with other participating organizations. This helps you drive your project.

Share your current challenges and get feedback from the group. Definitely at least one of the participating organizations already faced a similar challenge.

English speaking groups:

Some of our upcoming English speaking meetings:

Click here for a list including German speaking events.

Online Session: Intranet Demo & how employees stay connected

Online Session English speaking
7 September 2026, 1.00 pm – 2.00 pm (Amsterdam/Berlin/Vienna/Zurich)
Antonina Shelepova
Global Communications manager Global Supply Chain, Europe, Schneider Electriс

Antonina will do an intranet demo and show the main features and content of Schneider Electric´s intranet but will also explain and how employees can use it to find information and stay connected.

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Online Session: From SharePoint to Haiilo: How ease of use leads to actual use

English speaking
9 September 2026, 1.00 pm – 2.00 pm (Amsterdam/Berlin/Vienna/Zurich)
International
Mari Bieri
Lead of Internal Communications, KWS Group
Sebastian Frei
Expert Digital Projects, KWS Group

While KWS already had a decentralised editor network, their communication remained quite HQ‑centric. Their main objective was to connect more colleagues to the intranet and increase overall activity and participation by creating a clearly structured, central space for user‑centric news and information. The session includes an intranet demo.

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Digital Workplace Conference Brussels 2026

English speaking
22 September 2026, 9.00 am – 7.00 pm (Amsterdam/Berlin/Vienna/Zurich)
Sparks, Brussels, Belgium
Alessandra Nonnweiler
Spokesperson, CFL
Alex Ernon
Digital Workplace Success Manager, National Bank of Belgium
Alfiya Karimova
Marketing & Communication Manager, SMT Africa
Arnaud Matagne
Head of Corporate Content & Consistency | Communication, Ethias
... and further speakers.

Digital Workplace Brussels 2026 is the conference for people searching for real-world guidance on how to build a better intranet, improve employee experience, and make digital/hybrid work actually work. Join internal communications, HR, IT and workplace teams in Brussels for practical case studies, expert sessions, and hands-on takeaways on modern intranets, employee portals, collaboration tools, AI at work, and the future of work in Europe.

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Digital Managers, AI-Enabled Marketing & Social Media Switzerland

English speaking
24 September 2026, 9.30 am – 4.00 pm (Amsterdam/Berlin/Vienna/Zurich)
Babilou Family, Saint-Prex / near Morges, Switzerland
Anne-Laure Jaquinet
Marketing, Sales & Digital Manager, Babilou Family Switzerland
Jacopo Briatore
Social Media Coordinator & Digital Content Creator, World Aquatics
Julie Bertolus
Moderator, Advatera
Sanjay Sanghani
Director Global Marketing, Protein Metrics
... and further speakers.

A focused knowledge-sharing meeting for digital managers, marketing leaders, and social media experts in Switzerland. Designed for open exchange among peers, this session creates space to discuss challenges, share experiences, and learn from each other — practical, honest, and to the point.

  • Digital transformation in a multilingual, multi-location service business
    Anne-Laure Jaquinet, Marketing, Sales & Digital Manager and Executive Committee Member at Babilou Family Switzerland, shares insights into digital projects in a complex Swiss environment: multiple brands, several languages, distributed locations, parent-facing services, internal teams, and operational change. The session will also touch on customer experience, internal adoption, and the realities of implementing change across teams, brands, and regions.
  • Show & Tell: A Year of Practical AI in a Marketing Team of One
    Sanjay Sanghani from Protein Metrics gives a hands-on look at how AI has supported day-to-day marketing work over the past year — with practical examples, lessons learned, and realistic takeaways for small teams.
  • AI agents in digital marketing and social media: where do we really stand?
    A practical update on the current status of AI agents: what is already useful, what is still overhyped, and how digital and social media teams can start evaluating real opportunities. Members will also share their own AI, marketing, digital, and social media use cases — including experiments, successes, challenges, and open questions.
  • What’s changing in the industry right now
    Compact input on current developments in AI, digital marketing, social media, automation, and content workflows — with a focus on what matters for corporate digital teams.
  • Open discussion around your current challenges
    As always, there will be plenty of time for honest peer exchange, practical questions, and discussion of the topics currently on your desk.
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When AI-Generated Video Makes Sense – A Practical Perspective

Online Session English speaking
29 September 2026, 1.00 pm – 2.00 pm (Amsterdam/Berlin/Vienna/Zurich)
Adrian Aeschbacher
Video Editor, Screenwriter & Director

Adrian is Video Editor, Screenwriter & Film Director and made several viral AI-generated videos. He will give practical insight on AI-generated video creation & how does it add real value, where its limitations lie, and how to identify the right use cases.

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Internal Comms & Digital Workplace Geneva & Vaud Regions

English speaking
1 October 2026, 9.30 am – 4.00 pm (Amsterdam/Berlin/Vienna/Zurich)
Givaudan, Geneva, Switzerland
Stéphanie Simpson
Communications & Fundraising Director - Member of the Executive Committee, Terre des hommes
Viridiana Joyner
Global Digital Communications Director, Givaudan

Join a knowledge-sharing meeting tailored for internal communications and digital workplaces managers of the Geneva & Vaud regions.

  • Creating Givaudan’s Digital Home: Our Journey Towards a More Connected Employee Experience. Viridiana Joyner – Givaudan
    • Givaudan launched its last digital workplace in 2020. Today, following significant changes in employee expectations and digital behaviours, as well as a major shift to the Microsoft environment, we are developing a new space: the digital home for every employee.
      Our ambition is to create a place where employees feel informed, inspired, connected, empowered, and supported. We would like to share our journey so far and would greatly appreciate your advice and suggestions on areas for improvement to help us make it even better
  • From Fragmented Systems to One CRM: Connecting Teams Through Change. Stéphanie Simpson – Terre des hommes
    • The presentation will focus on the audit they conducted jointly with the IT team, the decision to internalize certain developments, and the lessons learned from strengthening collaboration between Marketing and IT, with Marketing acting as an internal client. This talk will give interesting insights into cross-functional governance, data management, and organizational change.
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Managing AI Agents: Roles, Memory, Context and Handoffs

Online Session English speaking
6 October 2026, 1.00 pm – 2.00 pm (Amsterdam/Berlin/Vienna/Zurich)
Volker Grünauer
Moderator, Advatera

Starting with an AI agent is easy. Give it a task, some context and access to the right tools, and it can already do useful work.

But over time, things get messy. An agent may lose important context, remember something it should have forgotten, work with outdated information or continue a task based on an assumption that is no longer true. If several agents are involved, they may duplicate work, miss handovers or act on different versions of the same information.

Does that sound familiar? Yes, it is a bit like managing a badly organised team.

In this online session, we will discuss how to manage AI agents in your communications team. What context, memory and state actually mean, where information should live, how agents hand work over to each other and to people, and how to keep everyone working from the same version of reality.

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Digital Workplace & Internal Communication London

English speaking
7 October 2026, 9.30 am – 4.00 pm (Amsterdam/Berlin/Vienna/Zurich)
Accor, London, United Kingdom
Maria Ivashchenko
Communications Manager UKI, Benelux & the Nordics, Accor
  • Inside Accor Europe & North Africa: "Our Internal Communications Approach and Initiatives". Maria Ivashchenko – Accor
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Internal Comms, Intranet & Employee Experience - Paris

English speaking
14 October 2026, 9.30 am – 4.00 pm (Amsterdam/Berlin/Vienna/Zurich)
Paris, France

Join a knowledge-sharing meeting tailored for communications managers of the Paris region.

Sign-up opens soon

Digital Leadership Forum 2026

English speaking
16 November 2026, 12.30 pm – 7.00 pm (Amsterdam/Berlin/Vienna/Zurich)
House of Engineers, Vienna, Austria
Alexandra Prisznyák
Humanoid Robotics & AI Governance Strategic Advisor, Prometheus HRI Institute
Anja Höbarth-Furniss
Chief Strategy Officer (CSO), SlopeLift
Anna Juen
AI Product Owner | Marketing Technology, Raiffeisen Bank International AG
Antonina Shelepova
Global Communications manager Global Supply Chain, Europe, Schneider Electriс
... and further speakers.

Digital Leadership Forum Vienna 2026 is the european conference for anyone looking for practical answers on digital leadership, AI, organizational transformation, digital marketing, digital transformation, corporate culture and the future of work. On 16–17 November 2026 in Vienna, Austria, leaders and practitioners from marketing, digital and communications come together to share real-world case studies, proven tools, and actionable frameworks for leading digital and hybrid organizations, focused on implementation, not hype.

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AI-Powered in Digital Comms, Digital Workplace and Social Intranet Switzerland (Zurich, Basel and Bern)

English speaking
19 November 2026, 9.30 am – 4.00 pm (Amsterdam/Berlin/Vienna/Zurich)
Alpiq, Olten, Switzerland
Antuan Pace
Head Digital Communications, Alpiq
Neil Marshall
Global Digital Channels Manager, dentsu

Managing AI Agents: Roles, Memory, Context & Handoffs

How do we manage AI agents effectively? We will explore agent roles, long-term memory, context maintenance, and smooth handoffs between human teams and AI systems.

AI Must Deliver: Moving Beyond Model Boundaries

The lines between ChatGPT, Gemini, and Microsoft Copilot are blurring—end users care about results, not which model powers them. Yet many organizations still build rigid barriers around "company GPTs." How do we balance data privacy and cost control with the rise of Shadow AI? A frank exchange on where AI truly creates value for internal and external communications.

Inside Alpiq’s Communication Strategy

Exclusive practical insights into the communication channels and digital workplace strategies of leading Swiss energy provider Alpiq.

Global Digital Channels at Dentsu

Neil Marshall (Global Digital Channels Manager at dentsu) shares insights into managing, scaling, and optimizing digital communication channels across a global agency network.

Join a knowledge-sharing meeting tailored for internal communications and digital workplaces managers.

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Digital Workplace & Internal Comms Belgium - English

Hybrid – Join online English speaking
1 December 2026, 9.30 am – 12.30 pm (Amsterdam/Berlin/Vienna/Zurich)
KBC Insurance, Leuven, Belgium
Viviane Huybrecht
General Manager Internal Communication, KBC Bank & Verzekerin

The Digital Workplace Belgium group is an open, advertisement-free knowledge-sharing community for communication and digital workplace professionals. We meet in an informal, English-speaking setting to exchange real experiences, challenges, and practical ideas. This is an on-site meeting in Brussels at Proximus. There is an hybrid/online stream too, if you like to join online instead.

Sign-up for online participation now

Internal Comms & Digital Workplace Geneva & Vaud Regions

English speaking
1 December 2026, 9.30 am – 4.00 pm (Amsterdam/Berlin/Vienna/Zurich)
Vaudoise Assurances, Lausanne, Switzerland
Sarah Vogel
Communication Expert, Vaudoise Assurances
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Digital Leadership: Marketing & Social Media Switzerland

English speaking
2 December 2026, 9.30 am – 4.00 pm (Amsterdam/Berlin/Vienna/Zurich)
International
Ines Flammarion
Head of Communication and member of the executive committee, The Swiss Arts Council Pro Helvetia
Noemi Humm
Digital Marketing Manager, ASSA ABLOY

Join a ad-free knowledge-sharing group meeting for experienced digital, marketing and social media managers from the Swiss region.

  • Insights into Pro Helvetia´s marketing projects. Ines Flammarion – Pro Helvetia
  • Omnichannel Excellence: Creating Impact Through Integrated Campaigns. Noemi Humm – Assa Abloy
Sign-up now

Swiss Digital Leadership Forum 2027

German speaking
31 August 2027, 9.00 am – 7.00 pm (Amsterdam/Berlin/Vienna/Zurich)
FHNW Campus Olten, Olten, Switzerland
Aldo Gnocchi
Digital Marketing, FHNW
Johannes Fenner
Head of Programme: Digital Leadership, Digital Marketing & Performance Marketing. Lecturer in Digital Marketing, FHNW
Marie Gonzalez
Moderator, Advatera
Martina Dalla Vecchia
Head of Programme: Digital Leadership in IT. Cybersecurity. AI powered CyberTech, FHNW
... and further speakers.

The Swiss Digital Leadership Forum returns to Olten on 31 August 2027.

A one-day conference bringing together digital leaders, experts and practitioners to share experiences and discuss how AI is changing leadership, digital transformation, marketing, the digital workplace, HR and cybersecurity. Expect practical case studies, inspiring talks, workshops and plenty of opportunities to exchange ideas with peers.

Sign-up now

The groups meet always at one of the participating organizations. This gives you a feeling of the daily routines and work life of your peers. Take advantage of the experience from peers in our network. We support you in shaping your digital strategy, benchmarking with other organizations or creating a governance model.

Would you like to join the network?