Swiss Digital Leadership Forum

Join Nicolas on an inspiring journey as he shares his personal experiences and insights on overcoming challenges, embracing diversity, and thriving as a queer leader in the world of STEM (Science, Technology, Engineering and Mathematics).  Discover how authenticity, perseverance, and self-belief can pave the way to success, no matter where life takes you.

Uunderstanding behavior is key to success. Analyzing data helps organizations gain insights into preferences and pain points, optimizing journeys to enhance experiences and foster loyalty.How can technology and data leaders collaborate to deliver these insights and promote a data-driven culture? We'll discuss steps for staying ahead, from nurturing data-driven practices to executive strategies. We'll also explore emerging trends and technologies, encouraging a shift from siloed thinking to a holistic, customer-centric approach.

A recent communications audit led by Ulyana was both unique and enjoyable. It demonstrated how audits can be both effective and enjoyable, revitalizing communication strategies, particularly within larger organizations with complex structures.

How Artificial Intelligence (AI) is revolutionizing digital marketing and empowering marketing professionals will be highlighted in this keynote. Discover how AI-powered tools and strategies enhance efficiency and enable stronger customer engagement.

In today's digital era, social media platforms have evolved into powerful tools that significantly influence public opinion, shape brand identities, and drive organizational success. Despite their evident impact, many leaders remain hesitant to fully integrate social media into their business strategies, often due to misconceptions about its value or concerns over potential risks.
This input aims to elucidate the importance of social media in contemporary business environments and offers compelling arguments to persuade organizational leaders of its indispensable role.

Ethical Considerations in AI Development and Deployment ; Cybersecurity Regulations and Compliance in a Digital World ; Cyber Threat Intelligence: Leveraging AI for Proactive Defense ; Effective Communication in Virtual Environments: Balancing Technology and Human Connection ; AI-Driven Marketing Analytics ; Marketing Automation ; The Future of Leadership ; Leadership Strategies for Fostering Innovation

Explore how social-first strategies can elevate campaign performance. Discover techniques, trend insights, and case studies that highlight the potential of prioritising social media in your marketing mix.