Digital Managers Geneva

Knowledge sharing group meeting for experienced Digital Managers of Geneva & the surrounding regions.

• I90th Anniversary Milestones: New Website, CRM Migration, and Online Community Launch of the Union for International Cancer Control. Charles Revkin, Senior Digital Strategy Manager – UICC.
  • In commemoration of the 90th anniversary of the Union for International Cancer Control (UICC) last year, we undertook several noteworthy projects. These included the implementation of a new Drupal 9 website, alongside a migration to Microsoft Dynamics CRM, and the introduction of an online community platform. We will look at how we managed multiple large-scale projects, explore the new features that were implemented, and look at how we addressed the challenges we encountered, with a particular focus on the new Drupal 9 website.
• Winning in Gen AI
  • In Generative AI, the buzz revolves around the foundational model layer, fueled by the prowess of ChatGPT and its ilk. These models, though comprehensive, lack contextual finesse—a quirk, not a flaw. With each technological shift, value migration beckons. What are some emerging value propositions in Generative AI as attention shifts from the foundational model layer?
• World Health Data Hub, Jean-François Saint-Pierre, Program Manager – World Health Data Hub, WHO
  • From collection to use, the World Health Data Hub provides a world class experience leveraging innovative technology to address data challenges.
  • Harmonizing and consolidating WHO’s wealth of health data assets in a central location will, for the first time, allow access to data from WHO, partners and publicly available sources in one seamless experience. Find out how WHO created this platform, operates it, and where it is going next.
• ChatGPT 4 Turbo and Assistants: how they can help in digital campaigns
• Lots of time for open discussions on your current challenges around digital transformation and communications