How can marketing professionals use AI without losing sight of brand values, ethics, and creativity? Harriet Moser – a creative marketing generalist with a background in branding, communication, and AI-generated imagery – shares practical use cases and visual experiments from her personal journey. With a strong sense for strategy, design, and transformation, she explores how to work with AI tools responsibly and effectively, while navigating the cultural and organisational challenges that come with innovation.
Advatera. Netzwerk für Kommunikations-, Marketing- und Digitalverantwortliche.
Netzwerk für Kommunikations-, Marketing- und Digitalverantwortliche.
