Upcoming Advatera member meetings

In this session, you will develop a clear, actionable AI strategy for your organization. Together with Erik Hartman and Volker Grünauer, you will refine your strategic intent, define how AI supports your mission, and set the guiding principles that shape decision-making. You will leave with a practical, well-structured strategy foundation that aligns leadership and provides direction for all upcoming AI initiatives.

Erfahrungsaustausch für Kommunikationsmanager:innen und Digitalverantwortliche aus Österreich zum Thema digitale interne Kommunikation, Social Intranet und digitaler Arbeitsplatz.

Themen u.a.:

• Live-Demo und neue Features des ÖBB Intranets

• Einblicke in Einblick in DHL Mitarbeiter-App

• Workshop: Modern Intranets 2026: Needs, Differentiators & Delights

  • In diesem Workshop strukturieren wir die Anforderungen an euer Social Intranet mit dem Kano-Modell: Basisanforderungen (Muss-Kriterien, die Frust vermeiden), Leistungstreiber (Funktionen, bei denen „mehr/besser“ die Zufriedenheit spürbar erhöht) und Adoptions-Booster (unerwartete Verbesserungen, die Akzeptanz, Engagement und Nutzung stärken). Am Ende habt ihr eine priorisierte Roadmap für 2026 – und ein gemeinsames Vokabular, um IT, Kommunikation, HR und Fachbereiche auf eine Linie zu bringen.

• … und viel Raum für offenen Erfahrungsaustausch unter Kolleg:innen

In this session, you will develop a clear, actionable AI strategy for your organization. Together with Erik Hartman and Volker Grünauer, you will refine your strategic intent, define how AI supports your mission, and set the guiding principles that shape decision-making. You will leave with a practical, well-structured strategy foundation that aligns leadership and provides direction for all upcoming AI initiatives.

Making bonuses and perks tangible: a large-scale internal benefits and rewards campaign for 3,000+ employees designed. You will see how we explained to employees the value of company benefits and rewards using simple model personalities,  and showed how this increases their annual income. We will describe how campaign influenced understanding and how the "benefits calculator" (created internally at no cost) unlocked personalized value for each employee.

• “Focus on Employees” project. Lena Weber – Axpo
  • Over the past year, we conducted both quantitative and qualitative employee surveys, which provided us with valuable insights for strengthening our internal communication. The description could be: Over the past year, the internal communications team carried out the “Employees in Focus” project, gathering both quantitative and qualitative feedback from Axpo employees all over the Axpo Group. The insights gained give us a clearer understanding of employees’ needs and expectations and guide improvements in our internal communication.
• Internal campaign Co-creating Purpose. Fabienne Schneider und Robin Rickenbacher – Swiss Life AG
  • With “Turn to Purpose,” Swiss Life's sharpened purpose was activated across the company. The strong engagement of the employees shows how humour and creativity helped firmly anchor the purpose within the organisation.
• Bring your challenges along to discuss them with the group!

Knowledge sharing group meeting for experienced Digital Leadership Managers in Marketing and Social Media from Geneva & Vaud Regions.

• Tackling mis/disinformation – Airah Cadiogan – International Seed Federation
  • It explores how communication managers can counter mis- and disinformation with a smart mix of online tools — while protecting credibility and reputation and staying authentic and values-driven in increasingly polarized environments. It also highlights the marketing angle, including the impact on brand perception and campaigns and how comms and marketing can work together to safeguard trust.
• How to Build a Professional Showcase Website on a Budget – Cintia Pino, Marketing & Communications Director at GOLDMUND
  • Goldmund, the leading Swiss manufacturer of sound systems since 1978, offers a wide range of prestigious and high-precision home audio systems
• Discussion and examples from the group: Where we stand on AI – A candid check-in for marketing & communications leaders in 2026 – what’s working, what’s hype, and what to do next.
• Social media platforms strategy in 2026.
• Bring your challenges along to discuss them with the group

• Using AI for Sales and Marketing. Bernd Hildebrandt, MN Product Marketing – Nokia Solutions and Networks GmbH & Co. KG
• Wie erstelle ich Podcasts?
• Viel Zeit für offene Diskussionen rund um eure aktuellen Herausforderungen!

4 Standorte, 1 Team, 1 Ziel: die externe Kommunikation bei bonprix – einer Fashion Brand aus Hamburg mit weiteren Standorten in Europa – strategisch zu internationalisieren. Länderspezifische LinkedIn-Kanäle wurden 2025 zusammengelegt und der Instagram Account auf Englisch umgestellt, die Pressearbeit auf internationale Themen ausgeweitet und ein neues Newsroomkonzept aufgesetzt, Planungsroutinen finden im internationalen Team statt. Dabei gilt es lokale Besonderheiten zu berücksichtigen, national relevante Themen zu integrieren und zugleich mit einer einheitlichen Corporate Voice zu sprechen. Marleen gibt Einblicke in die neue EK-Strategie, berichtet von ersten Learnings und den nächsten Schritten in der Zusammenarbeit.

Erfahrungsaustausch für Kommunikationsverantwortliche aus dem Norddeutschen Raum.

• Social Media Guidelines bei Aurubis – Erfolgreiche interne Einführung und Best Practices von Florian Pautzsch, Corporate Communications
  • Wie lassen sich Social Media Guidelines erfolgreich im Unternehmen etablieren? Der Vortrag gibt Einblicke in die interne Einführung der Social Media Guidelines von Aurubis und zeigt bewährte Kommunikationsansätze auf. Anhand konkreter Best Practices werden Erfolgsfaktoren, Herausforderungen und Learnings für eine effektive Umsetzung vorgestellt.

• Learnings aus der Intranet-Integration bei Kalkhoff Bikes von Silvia Martin, PR & Internal Communications Managerin

Außerdem Vorträge von Christoph Meyer, Senior Marketing Manager bei S-KON und unserem Host Sebastian Lindemann, Head of Corporate Communications & Media Hub bei HHLA.

From Hype to Craft – Creating Marketing Momentum with AI | Annabelle Atchison, Head of Communications & Product Marketing at IONOS

Annabelle shows how IONOS supplies 10 brands in 18 countries with AI-supported content, insights on limits and learnings.

The transformative power of AI automation comes with a dual challenge: preventing overreliance on automated outputs while overcoming user hesitation driven by hallucinations or perceived unreliability. Achieving the right balance requires designing interfaces and interactions where AI augments, rather than replaces, human capability — in a way that remains sustainable, transparent, and trustworthy.

Erfahrungsaustausch für Interne Kommunikationsmanager*innen aus München und Umgebung.

Knowledge-sharing roundtable for senior internal communications managers (London & surrounding regions)

An in-person, peer-level session focused on what’s working in internal communications right now — with practical takeaways you can apply immediately.

You’ll leave with:

• A prioritised Modern Intranet 2026 roadmap (based on your group’s Kano ratings)

• A clearer view of what to pilot with AI in IC — and what to avoid

• Concrete peer input on your current challenges, plus captured takeaways to take back to your team

Insights: Subsea7 internal communication projects

A candid look at selected Subsea7 initiatives — what delivered impact, what didn’t, and lessons learned for adoption, engagement, and governance.

Workshop: Modern Intranets 2026 — Needs, Differentiators & Delights

We will structure your requirements for a social intranet using the Kano model: basic needs (must-haves that prevent frustration), performance drivers (features where “more/better” clearly increases satisfaction), and adoption boosters (unexpected improvements that strengthen buy-in, engagement, and usage). By the end, you will have a prioritised roadmap for 2026 — and a shared vocabulary to align IT, Communications, HR, and business teams around a common direction.

Discussion: The State of AI in Internal Communications

A facilitated, practical roundtable on where AI is genuinely helping IC teams today — including adoption, governance, measurement, and real-world use cases.

Open clinic: bring your current challenges

Bring a live challenge you’re facing. We’ll make plenty of time for open, group-led discussion — and capture actionable ideas you can take away.

Everybody is talking with and about AI. Everybody? No really, but everybody talks about it.

In this session we will go through an actual AI use case of Nokia Marketing & Training organization. After that we can talk about it.

Join a ad-free knowledge-sharing group meeting for experienced digital, marketing and social media managers from the Swiss region.

The Digital Workplace Belgium group is an open, advertisement-free knowledge-sharing community for communication and digital workplace professionals. We meet in an informal, English-speaking setting to exchange real experiences, challenges, and practical ideas.

Typical topics include:

• Internal communication and employee engagement
• Digital workplace strategy and governance
• Intranet and content management
• Collaboration and knowledge-sharing practices
• AI use cases in communication and the workplace

A space to learn from peers, share what works, and connect with colleagues from across organisations.

Das Next Level Intranet von Swisscom bringt intelligentes Arbeiten und zielgerichtete Kommunikation auf ein neues Level.

The Next Level intranet from Swisscom takes intelligent work and targeted communication to a whole new level. The session will be live AI translated.

Erfahrungsaustausch für Interne & Externe Kommunikationsmanager*innen aus Berlin und Umgebung.

Erfahrungsaustausch für Interne Kommunikationsmanager*innen aus Österreich.

• Neuaufsetzung des Intranets und Umsetzung einer App-Lösung. Theresa Theisl – PORR Group

Belgium’s Digital Workplace & Intranet Group is a space for experienced digital workplace, intranet, and internal communications managers to exchange real-world practices. We share what’s working (and what isn’t), compare tools and governance approaches, and learn from each other’s implementations. The meeting is practical, peer-led, and focused on outcomes.

Swiss Digital Leadership Forum 2026 is a one-day international conference in Olten, Switzerland (31 August 2026) for decision-makers and practitioners seeking practical insights on digital leadership, transformation, and the future of work. The event brings together leaders from business, HR, communications, marketing, IT, and security to share real-world case studies, proven strategies, and actionable tools across six tracks: Digital Leadership, New Work/Digital Workplace, Digital Marketing, Cybersecurity, IT Management, and HR Management, with a clear focus on what works in practice in Swiss and European organizations.

Digital Workplace Brussels 2026 is the conference for people searching for real-world guidance on how to build a better intranet, improve employee experience, and make digital/hybrid work actually work. Join internal communications, HR, IT and workplace teams in Brussels for practical case studies, expert sessions, and hands-on takeaways on modern intranets, employee portals, collaboration tools, AI at work, and the future of work in Europe.

Digital Leadership Forum Vienna 2026 is an international conference for anyone looking for practical answers on digital leadership, AI, organizational transformation, digital marketing, digital transformation, corporate culture and the future of work. On 16–17 November 2026 in Vienna, Austria, leaders and practitioners from marketing, digital and communications come together to share real-world case studies, proven tools, and actionable frameworks for leading digital and hybrid organizations, focused on implementation, not hype.