Advatera. Netzwerk für Kommunikations-, Marketing- und Digitalverantwortliche.

Netzwerk für Kommunikations-, Marketing- und Digitalverantwortliche.

Ute Klotz

Hochschule Luzern

Prof.

English speaking

28. Juni 2022, 9:30 - 16:00 (Amsterdam/Berlin/Vienna/Zurich)
HSLU, Lucerne, Switzerland

Newsroom: The heart of integrated corporate communications
Insights into communications at Hirslanden AG, Claude Kaufmann
Alexa says: "Sorry, I don't know that" – On dealing with voice assistants in everyday life; Ute Klotz, HSLU
Internal communications via Escape Room, Cornelia Ineichen, Baloise Group
Further topics:
- Employee app vs. Teams app vs. other solutions
- Organisation and coordination in communication – creating synergies, involving, bundling
- Integrated communication that involves all departments in the communication strategy
- Hybrid work
- Podcasts in corporate communications – do they make sense in terms of reach versus needed resources?
- Bring your current challenges along!
Open discussions and networking